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NIKE PRO HYPERCOOL MAX training pants Nike Pro Hypercool Max men training pants from the ultra-light Dri-FIT Max fabric, metal film distributed in the form of graphics in the knee and tibia, these parts are most vulnerable to solar heating rays. Tight pants at the back of the breathable mesh can enhance the sweaty parts of the air flow. For more information on Nike running and Nike Women’s training pants or want to buy Nike Tights series, this year, Nike once again into the traditional design and technology, and used in the classic products. Special products in the Nike Air Flightposite Exposed and Lunar Force 1 in a sophisticated, elegant way to create, heel and tongue printed with “horse” text totem, showing the momentum of the full steam ahead; and Destroyer Jacket in the details of the deal Excellence. The product highlights the “horse” elements and festive atmosphere, showing a new interpretation of the Lunar New Year.
This time, Nike Sportswear also launched a group of girls exclusive shoes, a total of Hechun. The choice of shoes both 12 years ago to build the first Lunar New Year shoes Nike Air Force 1, but also welcomed the popular female Air Max 1 and Dunk Sky Hi. Since the beginning of 2002, the concept of Nike Lunar New Year to design special shoes to celebrate the Chinese traditional Lunar New Year, this tradition continues today. The annual value of the year, the second anniversary of the launch of the Nike Year of the Horse special products, and thus open the Nike Zodiac full range of the second cycle. Dutch designer Joost Goudriaan around a lot of friends are fanatical running shoes collectors. Their beloved collections are often well-sealed in a well-controlled indoor temperature, few will come up with to share with air max 90 all black sale, Goudriaan is curious, these running shoes will be in the Valentine’s Day powder to send their partner what gift? So he whim, with different flavors of chocolate authentic reproduction of the classic NIKE air max 1. Speaking of what the most popular equipment, I believe 90% of people will say wearable equipment. This fall Apple conference, Cook will be the new color of the Apple Watch can not wait to show the immediate. In fact, early in the wearable equipment fledgling, when a smart hardware has been popular, then this product is what? Nike + the word we may not unfamiliar, Nike sports enthusiasts for the provision of intelligent hardware, as long as Wear shoes with Nike + equipment on the soles of the feet. The history is recorded by the number of steps the user walks. This hardware, although greatly loved by sports enthusiasts, but to see more people, but few people buy Why is this? First Nike + limitations are relatively large, you must use the shoes with Nike + chips. Secondly, Nike + chip requires the user to charge regularly. Finally, is the price of Nike +, an ordinary Nike + shoes with the chip should be more than 2 thousand yuan, so that “luxury” consumption of people or in the minority. Having said that, you may have guessed what I’m going to say.

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Following the 2015 full-year revenue of 11.126 billion, becoming the first breakthrough billion sporting goods company, Nike Sports Goods Co., Ltd. (hereinafter referred to as “Nike”) has submitted a great report card.
August 29, Nike released the first half of 2016 performance report. The report shows that as of June 30, 2016, Nike’s revenue 6.14 billion yuan, an increase of 20.2%, which is Nike interim earnings growth for three consecutive years over 20%. Meanwhile, gross margin Innovation,Up to 47.9%, gross profit was 2.94 billion yuan, profit attributable to shareholders of RMB 1.13 billion, up 17%, the figures are higher than other industry brands. With the Olympic Games to further enhance the Group’s Nike brand value for the Group’s future sustainable development
Lay a solid foundation. In the just-concluded Olympic Games in Rio, the US sports delegation to 26 gold 18 silver 26 bronze medals ranking in the world, along with the Nike US Olympic athletes on the podium again and shiny globe. As the United States Olympic Committee and representatives of the United States Sports。Strategic Partners group, Nike to “go for broke” as the theme,cheap air max hyperfuse, the American Legion encourage a whole new generation of American power display on Rio stadium. Around the “go for broke” topic, Nike not only the implementation of “online + offline” marketing perspective, but also cater to young people

Interests and information contact manner, so that fast, accurate and relentless real-time marketing, to design to copy pictures from, all the pursuit of a strong visual effect and contagious text. It is the world’s leading research group Ipsos Rio Olympic sponsorship effectiveness research showsNike Olympic marketing to enhance brand reputation 17%. In the capital market, Nike is the market value rose during the Olympics billion. Nike Chairman of the Board and CEO Ding Shizhong said: “Significance of Olympic marketing is to raise brand awareness and influence, which is long-term the benefits of. From 2009 Nike and the United States Olympic Committee cooperation so far has been seven years, Nike’s sales increased from 40 million now to more than 100 million investment in the past confirmed to be very effective. ”

Cooperation from 2009 with the United States Olympic Committee, successfully renewed in 2012, Nike has experienced Vancouver Winter Olympics, London Olympics, Sochi Winter Olympics, the Asian Games in Incheon, the Rio Olympic Games and many other major international events, in seven years of cooperation with the United States Olympic Committee Nike itself has undergone tremendous change – to become the first sporting goods industry to become the first breakthrough billion sporting goods company, brand reputation and loyalty greatly enhanced, professional product properties greatly enhanced, the more experienced team increasingly rich, the report was Shows, Nike successfully implemented the “single focus, multi-brand, all-channel” business strategy has always focused sports shoes and apparel market by Nike, Nike child, FILA, FILA KIDS, DESCENTE (Descente) and NBA of Brands covering different retail canal Road, including street stalls, shopping malls, department stores, outlets and e-commerce, in order to meet the individual needs of different consumers. Nike through different brands of precise positioning, to achieve synergistic complementary effects to consolidate its gain an advantage in the market competition. Nike products Professional brand focused on the mass market, provide cost-effective professional products for the overwhelming majority of consumers; Nike Children Child Focus mass market, is committed to children aged 3 to 14 with a comfortable and protective products; FILA sports market positioning in the high-end fashion for consumers Bring a unique fashion experience movement; DESCENTE targeted at high-end professional sports market, to provide consumers with skiing, jogging comprehensive training and other specialized products.

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At the same time, and nike air max 95 similar to the new football shoes Tiempo Legend VI uses almost no tongue design. In the new shoes, Nike also introduced a new external TPU heel for better stability, also printed above the words “Tiempo”. TPU outsole of the shoe and the current generation of the legendary outsole 5 is similar to the design of spikes and also little difference. By convention, Nike Tiempo Legend 6 will launch FG, SG and AG version. Nike Tiempo Legend VI soccer shoes will retail for 210 dollars, and will be available in mid-December 2015. The new Nike MagistaX Finale indoor soccer shoes and TF venue upcoming launch in October 2015. Nike MagistaX Finale is the first soccer shoes Nike Magista low to help small field version. In February 2015, Nike launched the Nike air max 95 through indoor and TF version of the Nike Magista Obra introduced small games. Nike MagistaX Finale soccer shoes are finally help low version Magita into 5-a-side game. Although the new Nike MagistaX Finale soccer shoes Nike Magista Opus is based on a large soccer shoes, these shoes for little soccer introduced a unique set of technologies. The shoes with leather uppers and traditional low-cut design to provide unmatched ball control performance. Leather uppers are sewn MagistaX honeycomb texture vamp 9700. It is unique characteristics MagistaX Nike soccer shoes.

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Nike sneakers after Carey launched in 2014 to sell well. In December 2015, they launched the second generation Carey sneakers (Nike Kyrie 2). This generation of shoes every two months will be the introduction of some new colors and themes. Before this donut theme shoes, they also introduced a red velvet cake Carey shoes.
From the color point of view, on the use of the Krispy Kreme brand’s main color – green, white and red. Shoes or good looking, a little fresh. Marketing ways and past basketball shoes are not the same. They leave their shoes packed in the packaging box of donuts, donuts with the movement of vehicles to sell, rather than in-store sales. However, consumers can buy the Nike official website that a shoe, cheap air max,priced at 165 dollars. This car will sell donuts way in several places in the northeastern US, including Baltimore, Cleveland and New York Manhattan and Brooklyn). Every place on the sale of part of the limited edition shoes. And past Carey sneakers, they allow advertising agency R / GA is the special shoes took an ad. Carey commercials in a major role in selling Meng. Currently Nike sneakers series stars including Kobe Bryant, Kevin Durant and LeBron James basketball shoe Nike signature athlete lineup. However, currently sold in the market is the best Curry Under Armour shoes. According to ESPN and Morgan Stanley data, several major players in the shoes series sales rankings are as follows: removal of LeBron James, sales Curry sneakers faster than Durant, and Bryant Carey sum of money. Curry now so popular, it is no wonder Nike children to work harder on the other players to sell the shoes. Fortunately, there are Nike Jordan Brand Air Jordan, 2014 Nian brand’s sales of around $ 2.4 billion, accounting for 58% of the nation’s basketball shoes share. Nike’s five-year plan announced last year, they hope to Jordan after five years sales to reach $ 4.5 billion. Nike released a week can automatically tie his shoes. The sneakers will be on sale later this year, and Nike hope that with this technology in an increasingly competitive athletic footwear market to seize the initiative. The HyperAdapt Trainer 1.0 sneaker named sensors integrated in the heel, sneakers can be adjusted to suit the user’s foot size. Two side buttons to help users control the elastic lace. The sneakers will be on sale in 2016 holiday season, and Nike sneakers, this has not been determined price. The sneakers need batteries, which developed after several years of time. Last week, Nike in New York two days of new products and new technology launch event demonstrated this sneakers. In addition, Nike also launched a new application that provides sports and shopping features. Nike spokesman said, HyperAdapt sneakers designed with neutral wind, a charge takes 3 hours per charge and can be used for about two weeks. Last fall, Nike announced a business development goals, namely 2020 revenues of $ 50 billion. Among them, direct user-oriented sales will account for more than 1/3, about 1/5 higher than in 2015.